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Shanghai | Nestlé - Digital Hub CRM Intern
Company Name: Nestlé S.A.
Industry: Food and Beverage/Consumer Goods
Brief History: Nestlé was founded in 1866 in Switzerland by Henri Nestlé, originally starting with the production of infant food. After more than a century of development, Nestlé has become one of the largest food and beverage companies in the world, selling over 2,000 brands in 185 countries and regions. Today, Nestlé not only covers infant nutrition but has also expanded into various fields such as coffee, pet food, and prepared meals, becoming an indispensable part of consumers' daily lives.
Products or Services: Nestlé's core business covers seven major product categories, including coffee (such as Nescafé and Nespresso), dairy products, nutritional products (such as Wyeth milk powder), prepared foods, bottled water, candy and snacks, and pet care. Its star products include Nescafé instant coffee, Nespresso capsule coffee machines, and the classic KitKat chocolate bars. Additionally, Nestlé Health Science focuses on the research and development of medical nutrition products, providing customized solutions for specific populations.
Major Achievements: Nestlé is one of the most valuable food brands in the world, selling over one billion products daily. The company has consistently ranked among the top in the Fortune Global 500 and has earned consumer trust through continuous innovation and sustainable development strategies. In recent years, Nestlé has actively promoted the research and development of plant-based foods and beverages, aiming to reduce its carbon footprint and support environmental initiatives. At the same time, Nestlé has optimized its supply chain through digital transformation and has made positive contributions to social responsibility, such as providing financial and material assistance in disaster relief.