yourwaycareer

- Company Name: Schwarzkopf - Industry: Beauty and Personal Care Industry (Professional Hairdressing and Home Hair Care) - Brief History: Schwarzkopf was founded in 1898 in Berlin by German pharmacist Hans Schwarzkopf, initially selling powdered shampoo and is one of the first brands to launch liquid shampoo globally. In 1903, it opened its first professional hairdressing supply store, establishing its pioneering position in the professional hairdressing field. In 1995, Schwarzkopf was fully acquired by the German Henkel Group, becoming its core brand in hair care. - Products or Services: Schwarzkopf's product line covers both professional salon and mass consumer markets, including hair coloring (such as Igora, Schwarzkopf Professional Hair Color), hair repair (such as BC Bonacure), styling (such as OSIS+), and daily care series. The brand emphasizes "Technology + Professionalism," integrating German precision engineering with cutting-edge hair care ingredients to meet diverse needs from daily care to high-end salon services. - Key Achievements: Schwarzkopf is one of the three major professional hair brands globally, with products sold in 125 countries and over 500,000 partner salons. With a century of research and development, many of its technologies (such as Color Expert hair coloring technology and pH 4.5 Color Freeze color protection system) are widely adopted in the industry. As a pillar of Henkel's hair business, Schwarzkopf continues to promote sustainability, committing to making all packaging recyclable or reusable by 2025, reinforcing its leadership position in the global hair care field.